Press releases

September 2010

Tecno Fidta 2010 is confirmed as the meeting point par
excellence of the food processing industry in Spanish-speaking America.

The event stood out for covering the whole food market, from packing and bottling, additives, raw material, automation and control and general services.

The tenth edition of Tecno Fidta came to an end with excellent results and exceeded the expectations both of exhibitors, organizers and professional visitors. During the fair, the main players of the national and international market of food industry took part in a unique meeting for the sector.

270 exhibiting companies coming from eight countries participated in the fair: Argentina, Brazil, Chile, China, Italy, Spain, United States and Uruguay. The exhibition was visited by 14,540 professional visitors, businessmen and technicians devoted to food processing sector. The organization of the fair was in charge of the Argentine Association of Food Technologists (AATA) and Indexport Messe Frankfurt.

In the opening ceremony, the President of Indexport Messe Frankfurt, Mr. Fernando Gorbarán, apart from thanking the joint work of exhibitors, sponsors and chambers of the sector, addressed
professionals and business highlighting that: “One of the keys of the
exhibition is the ability to combine the offer of products and services
with training”. He also highlighted that: “(…) Due to more than 40
sponsoring entities, we were able to release this event very
successfully throughout Latin America. Today we are carrying out the 10th edition, considered as the most important exhibition for food industry in Spanish-speaking South America. Its importance also extended globally thanks to the support and diffusion of IFFA, which is the leading exhibition worldwide for meat processing industry”.

Likewise, the Vice-president of AATA, Magister Gustavo Locati,
expressed his gratitude to all exhibitors and visitors and highlighted in relation to profession: “The increasing demand of consumers looking for healthier and safer food that offer information on its benefits in the short term requires an ongoing training and updating of food technologists. Once again, Tecno Fidta offers the space for training, to find technological advances in food processing and AATA also wishes to collaborate by giving conferences and courses for food professional training”. Regarding the exhibition's aims, he stated: “Tecno Fidta also offers the opportunity of meeting and getting closer between the several areas, in order to promote interaction among scientists and industrialists that can jointly give answer to our market needs. We hope to find in this event many wishes of innovation and looking for new challenges, because this is the base for technological development and to get this added value in food industry”.

Below, the President of the Association of Suppliers of Food Industry
(ADEPIA), Mr. Luis Adur, stated that: “We have shown day after day that Argentina is growing worldwide in terms of technology: here you will see machinery of top-level service companies, such as the one you can find in IFFA. I'm proud of being here today”.

The Undersecretary of Commercial Politics and Management of the
Argentine Department of Industry, Acc. Eduardo Faingerch, was
also present and expressed his satisfaction regarding the fair and
provided some figures of the sector: “I would like to point out some
foreign trade figures related to food industry, machinery and services: between 2003 and 2009, both imports and exports grew in practically the same percentage, a 170 % that represents an annual 18 %, thus showing that we can be competitive and even create added value”
.

Finally, the Secretary of Agriculture, Cattle Raising and Fishing
Department of Argentina, Eng. Lorenzo Basso, stated: “This
exhibition is a proof that Argentina has a lot to say in the area of food technology”. Regarding his tasks as government employee, he stated that: “In the end, I would like to refer to the strategic plan of the Department, which includes all value chains because it is important to create alliances among all links to be able to compete in international markets”
.

Once the opening ceremony finished, the ribbon cutting took place
with the outstanding presence of Mr. Berthold Gassmann, Presidentof the Consultative Council of IFFA and President of the Division ofMeat Processing Machines of the German Association of Machinesand Equipment Constructors (VDMA). Then, it started the official visit of the fair.

During 4 days, within the framework of Tecno Fidta 2010, it was
carried out a complete program of academic activities related to foodtechnology: conferences, seminars, symposiums and demos. Again, AATA's Technical Conferences were carried out and the main subjects covered were: food processes, healthy food, food labeling, etc. Besides, the following courses were given: “Realities and fantasies of spices in Argentina” and “Food Quality: Impact of the system Package/Logistic of it”.

Another great attraction was the area Traceability in Action. For
second year in a row, visitors had the chance of knowing about the
advantages of having traceability systems in four food agro-food
chains: poultry products, bovine meat, powdered milk and cheese. In this case, companies of the sector carried out demos on technology application.

The Seminar on Differentiated and Not Traditional Meat was
organized by Fundación Empresaria de la Patagonia (FEPA). The program included different lectures that covered sector politics for the promotion of the segment: demand and commercialization; alternative productions and certification and quality assurance systems, among others. Besides, several case analyses were developed.

Besides, for the main businessmen of the industry to enter the
exporting circuit and strengthen existing commercial relationships, the 2nd International Matchmaking Program for Buyers of Food Technology, Additives and Ingredients took place and was organized by Indexport Messe Frankfurt jointly with Fundación Export.Ar and PROARgentina. Buyers from abroad coming from Latin America participated in it and celebrated successful meetings with Argentine companies related to the food technology sector and meat industry machinery apart from all areas related to processing. The result was highly positive because many businesses were done and exports were promoted.

Some of the exhibiting companies gave their opinion on the result of
their participation on the fair:

AEFEMAC / AFELPAN / ALIMENTEC
Víctor Alves, Director
“I come from Spain on behalf of AMEC (…) and we have decided to
attend Tecno Fidta in a commercial mission, supported by the
Spanish government, more than 23 companies of which 18 are
exhibiting their products. The assessment of each of these
companies and of myself is that this is an interesting fair with Latin
American projection. We believe in it, we will continue going for the
future and from Spain we consider that it is important because of all
that Argentina implies in agricultural and industrial sector production.
We hope to be here again in 2 years”.

ALFONSO CHIACCHIERA
Luciana Chiacchiera, Manager
“This year the quality of visitors was excellent, many foreigners
coming from Latin America, contacts were excellent. (...) Up to the
moment, it has been the best fair”.

DAMIANI y D´ALLEVA
Jorge D´Alleva, Managing Partner
“This year we are celebrating our 50 years as a company. It is the fifth edition of Tecno Fidta in which we participate. Clearly, the result is positive as in all editions. (…) It has really been as or even more
fruitful than previous editions”.

FAMIQ
Eng. Ricardo Feldman, Manager of Technical Office
“In this edition, we have seen that we have more than 100 active
customers that also exhibit in this fair. We have also noted the
presence of foreigners coming from neighboring countries and others from America which have analyzed with us the possibility of doing new business with the company, something we look for in Tecno Fidta”.

FIMER Sistema Constructivo
Alberto Filippi, Manager
“The visit of top level companies from Ushuaia to Jujuy and from the
whole country in the Buenos Aires market, added to visitors from
abroad, poses us an excellent opportunity. (...) Nowadays, to visit
each customer is a very costly task and we have to offer our
products. In an event as Tecno Fidta, the prospect comes to us
because we are hosts”.

FRAUTSCHI
Juan Carlos Frautschi, President
“We consider this one is the exhibition that better adapts to our
sector, which is the manufacturing of elements to industrialize food
products. In this exhibition we can strengthen the relationship we
have with customers and find new customers that allow us to expand
our business”.

FRÍO INGENIERÍA
Marcelo Barbani, President
“We are a firm located in the city of Luján and this is the first time we participate in this exhibition. Our assessment is very good, a very interesting result”.

FRÍO RAF
Juan José Galliano, Sales Department
“This is undoubtedly a very important fair for us due to the number
and quality of visitors, since the profile is not only managerial but also for maintenance and processes and this helps us to improve
ourselves year after year”.

INMOBAL NUTRER
Fabián Bálsamo, Product Manager
“We have received the visit of our main customers; we made new
contacts from prospects. I believe the fair has got a very good level of exhibitors and stands quality. Undoubtedly, the companies which
decided to be in Tecno Fidta invested a good percentage of their
marketing budget and this fact has been reflected in stands”.

VMC Refrigeración
Marcelo Modenesi, President
“(…) We have been very consistent in this fair because we have got
extraordinary results biannually due to visitors’ quality, diversity of the sector, because it is increasingly bigger and we see more pavilions (...) Evidently, it is one of the best investment in marketing we annually make”.

The next edition of Tecno Fidta will take place on September
18 – 21, 2012
in Costa Salguero Trade Center, Buenos Aires.

More information: www.tecnofidta.com

Event exclusively planned for professionals and businessman of the sector. People under 18 years even attending with an adult or carrying baby strollers will not be admitted.

Background information on Messe Frankfurt
Messe Frankfurt is Germany’s leading trade fair organiser, with 424 million euros in sales in 2009 and more than 1,660 employees worldwide. The Messe Frankfurt Group has a global network of 28 subsidiaries, five branch offices and 52 international Sales Partners,
giving it a presence for its customers in more than 150 countries. Events “made by Messe Frankfurt” take place at more than 30 locations around the globe. In 2009, Messe Frankfurt organised more than 90 trade fairs, of which more than half took place outside
Germany.
Messe Frankfurt’s exhibition grounds, featuring 578,000 square metres, are currently home to ten exhibition halls and an adjacent Congress Center. The company is publicly owned, with the City of Frankfurt holding 60 percent and the State of Hesse 40 percent.
For more information, please visit our website at: www.messefrankfurt.com

Background information on Indexport Messe Frankfurt
Created in 1990, Indexport is a service company specialized in access to market. As from year 2003, through the purchase of stock by the German company, Indexport became Indexport Messe Frankfurt, the Argentinean affiliate of the worldwide trade fair organization leader. The purpose of the exhibitions is to promote actual business meetings to boost activity in regional markets, in the domestic market and in turn prompt the development of the technological pole in each area.
The current portfolio of shows of Indexport Messe Frankfurt includes the following: Automechanika Argentina, BIEL Light + Building, Cosmesur Beautyworld Buenos Aires, ExpoCehap, ExpoFerretera, Hair&Beauty Buenos Aires, Intersec Buenos Aires, MetalExpo, Seguriexpo Buenos Aires, Tecno Fidta and a number of congresses.
For more information, please visit our website at: www.indexport.com.ar